How to Price Your Woven Wall Hangings

My main focus is on helping you to create.  I don’t really enjoy the whole financial side of things and rely heavily on my husband to help me through . Some weavers enjoy the art purely as a hobby, while others are inclined to sell their pieces. Either option is fine - it just depends on what brings you joy from your work!

This question is often asked in my Facebook Group: how do I price my tapestries?  My purpose with this blog post is to give some insight into my method and some other successful methods I’ve seen people use when pricing their weaves.  Also, I have some final thoughts at the end that I think are the most important ideas to take away.

Here are 3 different methods to price out your weavings.

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Method 1:  (Material Cost + Time x Hourly Rate) x 2.5 = Retail.

You’ll want to keep material costs simple.  Only include the cost of the materials you are going to use in the finished product.  Time needs to be counted in hours.  The hourly rate is going to be set dependent on what you want to pay yourself per hour. 

Once you have these inputs, you simply multiply your Time by your Hourly Rate and add it to your Material Cost.  This number is then multiplied by 2.5 to bring it up to retail value.  Here’s some numbers for an example.

Material Cost = $20

Time = 8 hrs

Hourly Rate = $15/hr

Retail = ($20 + (8 x 15)) x 2.5 = $350

This method typically results in high prices which are appealing, however, it is important to remember the idea of supply and demand.  At higher prices, your sales volumes will most likely be lower.  This doesn’t mean this method won’t work for you.  If you put out small volumes of weaves, and are able to offer high quality, this may be the method for you!

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Method 2: Fixed Bucket Pricing

This method requires the seller to determine size buckets that their weaves will fall into, then charge a fixed price for each weave inside that bucket.  Each bucket will have a size range.  For example, if a weave is between 6-10 inches in width it can be considered a small; if a weave is 10-15 inches wide it can be considered a medium; and if a weave is larger than 15 inches across it is a large. 

This example is purposefully simplified as it doesn’t include length, however, the seller would need to create adequate buckets for all of their potential sizes, then set pricing accordingly.  Pricing for each bucket can be determined through a number of different ways including the method from Method 1 above.  Another option would be to average competitor’s pricing for similarly shaped weaves.  

This method would be ideal for a high volume weaver who likes to repeat weaves or consistently weaves the same size weaves with little variation.  This method helps seller’s be consistent and it is easy to use – all you need to do is measure the finished weave and put it in its bucket.  This method helps the seller be consistent which is very valuable in attracting potential customers.

 

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Method 3: Cost Per Inch

This method is very simple.  It works by measuring the width of the weave in inches then multiplying by a constant cost per inch.  As an example, your set cost per inch is $12/inch and you have a weave that is 20 inches across.  The retail price is determined as follows:

Retail = 20 inches x $12/inch = $240

A good range for price per inch is between $10-$15 per inch. 

This is the method that I use.  I like that it is simple and easy to explain to a potential client.  I have my set cost per inch so that when someone asks me for a custom weave I’m able to tell them how much it would be.  It also works well for weaves that aren’t commissioned because I don’t have to think too hard to figure out a price. 

 

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Some final thoughts

As I mentioned at the start of this post, this isn’t my favorite part of being an artist, however, it is necessary to make some money so that you can continue your passion.  I’ve learned that no matter what method you use, the most important thing is to be consistent with your future clients and customers.  Have a method you feel comfortable using so that when people ask you for a price you can tell them quickly and then move away from price and sell them on your weave.  Help them see the value you bring to the table so they want your piece no matter the price. 

Having a simple consistent method for pricing will allow you to give them that information quickly and not dwell on it so that you can focus on helping them see the value that buying your weave will bring into their life.

 

Please comment below your thoughts and ideas so that this post can be a resource to everyone!

DIY Macrame Triangle Kits

I'm so excited to release this design of macrame triangle kits!  💕
Make the most of your creative time. I've done the leg work of testing, sourcing and compiling all of the supplies and skills you need. All that's needed from you is a desire to CREATE!

Each kit comes with all of the supplies, plus a full class, including a detailed video. All you need is the desire to create.”

If you’ve been following me for a while you know I have been teaching online weaving and macramé classes for about two years. I have thousands of students around the world and I love it, but I keep hearing the same questions: ‘where do I find supplies?’ ‘How do I find time to create?’

I understand how hard it is to make time to create when there are so many tasks to finish before the actual creating can begin. I did all of the leg room with these macramé kits. Testing designs, sourcing high quality materials, creating patterns and diagrams, making the techniques as easy as possible to learn.

A lot of people have also been asking what skill level they need? I just want to clarify ANYONE will love them. It doesn’t matter if you are beginner, intermediate or advanced crafter. These kits are designed for anyone, especially those with limited creative time. All you need is the desire to create!

Here's how they work: within minutes of the package arriving at your door you can glance through the class, turn on your video and get started. It’s like a mini class with more purpose because by the end you’ll have a beautiful piece ready for your home.

These kits are more than just craft projects. I’m passionate about sharing the creative process, which is why I’ve been working for the past few months to put all of the knowledge and materials in your hand, so that when you see the finished piece hanging in your home, it’s not just a pretty thing, it’s something You created.

triangle macrame kits

Why I Create

Why I create.

 

During the last few years of growing Hello Hydrangea, I’ve had some time to really think about what drives me. If you ever look through my shop, you will see that I occasionally sell some finished art, but the main products I love to spend my time working on are products that empower others to create!  I love teaching and delivering tools that allow YOU to create your own masterpieces. I love it even more when my students come back to share what that creative process has meant to them.

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I want to share why I choose to spend my time sharing projects and being transparent about my processes/techniques by explaining the benefits I see when you create something yourself. 

1.       Builds confidence and courage

Once you start the creative process in one space, it acts as a domino effect. You will notice that confidence that comes with finishing a project spread to other areas. For me, its like once I figure out how to do something hard in one area, I feel confident and courageous to tackle other issues/problems in other areas of my life. I especially see this effect in my new role as a mom. Creating helps you turn roadblocks into opportunities. If you can’t go through an obstacle, creativity gives you the courage and positivity to find another way around, over or below instead!

2.       The process is empowering

I will be the first to admit that not every tapestry I make turns out exactly how I hoped. There are definitely some that never make it on Instagram! Even if the final result isn’t what you expected, there is power in the process of problem solving and creativity.  The idea is to fail fast – this means that you try a lot of things and make a lot of mistakes all in the search for figuring it out.  Becoming better at something doesn’t come with time, it comes with practicing the process! Each failed attempt will teach you a lesson and make you a better person because of it, so don’t be afraid to jump in and try.

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3.       Discover what’s unique to you!

I believe that every person was given innate talents. That’s why comparison is the thief of joy – you’re not going to be good at everything, and everyone isn’t going to be good at what YOU do. That’s why creating is so important. Creative time helps you find out what makes you, you! Don’t assume you will or won’t succeed at anything until you try it. Some things will come easy, and some will be more difficult, but creativity is an important part of the process to discovering the talents that make you unique.

4.       Ability to teach others and enrich their lives

When I learn a new skill, all I want to do is share it with others. In 8th grade I taught my entire class to knot friendship bracelets for a fundraiser. Even the boys! That’s still one of my favorite memories from school. Making something by yourself, for yourself is nice, but seeing others enjoy the creative process because of something you taught them is the best feeling in the world!

 Diamond twill lesson from my Intermediate Weaving class

Diamond twill lesson from my Intermediate Weaving class

Creativity will always have a key role in my life. Helping others be creative has become my goal for Hello Hydrangea because I know how important it is!  Why do you create? Feel free to share in the comments.